Looking at CRM shares in 2026, you probably care about three simple points. What the stock is trading at now. What analysts think will happen next. And whether Salesforce’s latest results make the current valuation look fair.
CRM is the ticker for Salesforce, Inc. The company trades on the New York Stock Exchange.
Salesforce is still well known in CRM software. Even so, the story for investors has been changing as AI tools take on a bigger role inside the business.
Below is a summary of the latest numbers for CRM stock and the main items to watch as the year moves forward.
What Is the CRM Ticker?
The CRM ticker belongs to Salesforce, Inc. on the NYSE. Shares ended at $229.57 on September 30, 2026, based on the firm’s investor relations site. The next day, the stock finished at $236.69, using today’s market quotes.
Stock prices shift during a trading day. The number you see may differ depending on the moment you observe it.
Just looking at a stock price gives limited insight into how a company is actually performing. If you want to understand what Salesforce may do in the future you must look beyond the stock price. Consider sales trends, cash flow, what management says in their guidance, how AI could affect growth and how the company is valued relative to other companies.
CRM Stock Performance in 2026
The company has continued to grow, although the stock has been moving through a very different market environment.
In fiscal 2026, revenue hit $41.5 billion. That was a 10% jump from the prior year. Operating cash flow was $15.0 billion. Free cash flow came in at $14.4 billion.
The latest reported quarter also showed solid numbers.
In Q2 of fiscal 2027, revenue was $11.3 billion. This was 11% higher than the same quarter last year. Subscription and support revenue rose 12%. Operating cash flow reached $1.3 billion. Free cash flow was $1.1 billion.
That gives investors something more useful than simply watching the daily share price.
What Is Driving CRM Stock in 2026?
AI is now one of the biggest parts of the company’s growth strategy. During Q2 FY27, Agentforce and Data 360 reached nearly $3.9 billion in annual recurring revenue, up more than 210% year over year. Agentforce ARR alone passed $1.5 billion.
Investors want to see if AI can turn into steady, repeatable income. They do not just want it as another add-on inside older products.
Even so, the bulk of the revenue still comes from regular CRM Stock sales. This makes the balance between established products and newer AI offerings something worth watching.
CRM Stock Valuation
Looking at CRM stock valuation requires more than checking the share price. A useful valuation review usually includes:
- Revenue growth
- Earnings and margins
- Free cash flow
- Future revenue guidance
- Remaining performance obligations
- AI-related recurring revenue
- Share repurchases and dividends
- The price investors are paying relative to expected earnings
By the end of Q2 FY27, the company said it had $66.3 billion in remaining performance obligations. Of that amount, $33.5 billion is considered current RPO, which is up 14% from the same time last year. Management said this gives clearer sight into revenue that is already booked.
Even with strong numbers, you can’t just assume stock prices are too high or too low. What really counts is what investors pay compared to what they believe the company will earn in the future.
What Is the CRM Stock Forecast for 2026?
There is no single CRM stock forecast that can predict where the share price will end in 2026. Analyst estimates vary widely:
- Average 12 month price target: $281.08
- Analysts included: 55
- Lowest target: $160
- Highest target: $475
Different finance data services can post different average numbers. They may pull from different teams of analysts, and they may compute the averages in different ways.
What This Means
- Analyst price targets are estimates, not guarantees.
- A company’s valuation can change when new earnings reports come out, when the economy shifts, or when the company itself gives updated forecasts.
- It can also move as what investors think changes.
Salesforce’s Own FY27 Forecast
The company’s latest guidance provides a more concrete view of its expected business performance:
- FY27 revenue: $46.1 billion to $46.4 billion
- Expected revenue growth: 11% to 12% year over year
- Subscription and support revenue: Expected to grow slightly above 12%
You can use these company forecasts together with analyst estimates to judge where CRM may go next.
What to Watch in Future CRM Stock Results
Future CRM results will give investors more information about whether the current growth story is holding up.
1. AI Revenue
Agentforce and related AI products are growing quickly. The key question is whether that growth can continue as adoption expands.
2. Revenue Growth
In its view, FY27 revenue should rise by about 11% to 12%. What happens in the next few quarters will tell us if that plan holds.
3. Cash Flow
Cash generation remains an important part of the story. FY26 free cash flow was $14.4 billion, and the company continued generating substantial cash in FY27.
4. Profit Margins
While revenue growth is important, it’s not the only thing investors look at. They also want to know how effectively the company turns sales into actual operating profit and cash.
5. Shareholder Returns
The firm has sent money back to shareholders. It has done this with dividends and by buying back shares. The company also announced plans for a $25 billion accelerated share repurchase program. They expect to finish making payments for this by October 2026.
What Could Change the CRM Stock Outlook?
Several things could affect the stock from here.
- If companies slow down on software spending, it may hurt revenue growth. This can happen when firms hold back on technology purchases.
- AI use can swing either way. If teams adopt it fast, it might bring in more ongoing revenue. If the money takes longer to show up, investors may start to worry about when these AI bets will pay off.
- Valuation changes also matter. Even if the company continues growing, the stock can move differently if investors change how much they are willing to pay for that growth.
- Quarterly results will remain important. A company can report strong numbers and still see its stock move lower if expectations were even higher.
CRM Stock and the Bigger CRM Picture
There is another side to the CRM conversation that has nothing to do with the stock market. For businesses, CRM Stock value comes down to the sales pipeline:
- Are leads followed up quickly?
- Are replies being missed?
- Can the team see which prospects are active?
- Are employees selling or updating records?
That is the direction most CRM tools are taking now. Many teams want help with emails, reminders, sorting leads, managing the sales stages, and seeing results in reports. They are less focused on only keeping customer details.
If you are trying to keep your day‑to‑day sales work organized, LeadVix can help you manage sales tasks. LeadVix offers email outreach that uses AI lead tracking, campaign reports and a clear overview of the sales pipeline.
In Conclusion
In 2026, CRM stock direction mostly hinges on three things: how fast revenue rises, how well AI is turned into sales, and what the valuation looks like.
Recent numbers point to $11.3 billion in revenue for the quarter. They also show solid cash flow and faster AI-related growth. For FY27, the company’s revenue outlook is set at about $46.1 billion to $46.4 billion.
Analyst expectations do not match each other much, so treat them as guesses, not promises.
For CRM Stock moving forward, focus on revenue growth, profit margins, free cash flow, AI revenue, the company’s future outlook, and upcoming quarterly reports.
Frequently Asked Questions (FAQs)
Is CRM a good stock to buy now?
CRM looks steady. In Q2 FY27, revenue rose 11% from the prior year. For FY27, the company expects revenue to be between $46.1 billion and $46.4 billion. Still, whether it matches an investor’s goals comes down to price, risk, and how long the investor plans to hold.
Why is CRM stock falling?
Recent pressure has been linked to concerns about slower growth and how quickly AI products can translate into revenue. CRM was also down about 14% in 2026 as of late September.
What is CRM’s price target?
A recent consensus survey from 55 analysts sets the average 12-month target at $281.08. The range runs from $160 up to $475.
Who is Salesforce’s biggest competitor?
One major rival is Microsoft Dynamics 365. Microsoft is also said to have the second-largest share in the CRM market.